The first impression you get is that it’s almost hopelessly light, jaunty, and most annoyingly, foot-tappingly buoyant in its soft, eager delivery.

The fact that the lyrics are sung in Welsh do nothing to form a linguistic barrier between them and the listener, sounding more like an amalgamation of Sigur Ros, the Polyphonic Spree and the Beta Band.

This is proof that something listenable isn’t instantly throwaway pap, as it seems we’ve a band here that wants to buck the trend and do something different within the boundaries; astounding but ultimately ringing true in most people’s ears if you give it the chance it needs to breathe.

Given that the main gist of the previous work Mr Huw has written focuses on the unusual, the first single being entitled Gwyneb Dod/Morgi Mawr Gwyn (translates to ‘Cumface/Great White Shark’) providing depressing detail on digging shallow graves for his family and suicide, which just goes to show that actions don’t always influence the style of the music.

Instead of focusing on the language or the lyrics, it’s good to have a break and have the music be the element you are actually listening to, with no big influence on who is in the band. How they are presented to the world is but a simple, inexcusable, tirade of pleasing ambience.

For most modern music, the biggest distraction is the mundane repetition of dull lyrics that give no insights into the way people think, yet here we are spared that problem by not understanding the lyrics in the first place and the only thing (unless you are Welsh) to draw you in is the soft acoustic tones of the inner harmony.

This isn’t a mould-breaking journey into the musician’s psyche; this is just a short, coastal trip to the beach whilst watching the sun come up. Just lean back, rest on the edge window pane and think of the better things to come, To cut to the chase, just relax and do what the melody is influencing your body to do. Relax. 

The more you explore the album, the more you hear folkish rhythms start appearing as do elements of electronica, but it’s so subtle it doesn’t startle but almost seems like a natural progression. The only complaint is that the finale is too stark, too quick and you can’t believe it’s the end, unless you switch to repeat, start over and it becomes almost circular in its creation.

If the Beta Band and the Spree are your bag, this’ll easily become your next weapon of choice. Slotting in neatly between the two almost as if it was the bastard offspring of them both, but to no surprise the anonymous yet eccentric one-piece Mr Huw would sprout a thick Welsh accent and bridge the gap.